This year as part of our ongoing focus on demand and its centrality to supply chain transformation, the Digital Supply Chain Institute (DSCI) conducted a major global survey of customers and what they expect from a supply chain. Both individual consumers and business customers want something different than they wanted even 12 months ago. We call this market dynamic the “New Customer.”
Please read the first part of our New Customer survey report, which documents the major changes expected by individual consumers worldwide. For most companies, meeting the needs of the New Customer will require a restructuring of manufacturing, distribution, demand management, systems infrastructure, and people.
Please reach out to Vivek Ghelani (email@example.com) if you have any questions or comments.
Download report here.